Interactive Industry - News & Views

MarketNet provides analysis and opinions on Application Development, Ecommerce, Marketing, SEO, Social Networking, Web 2.0, creative trends, best practices, and much more.

Q&A: Do You Ever Stay Current on Your Feeds?

I’m curious to know how many of you out there use feed readers. I’m also wondering how many of you EVER get caught up on your feeds. I personally don’t know (yet) of anyone who actually DOES use a feed reader and gets caught up on all their feeds daily, or even weekly.

In lieu of a Friday Links post, I thought I’d post this question and see how most people handle it. Alright, it’s a series of curiosities, I suppose. I found myself wanting to engage you guys more than share today. So let’s get into this Q&A. What say you?

Question(s) of the Week:

  1. Which feed reader do you use?
  2. How many feeds do you subscribe to? (ballpark)
  3. How often do you really catch up on ALL your feeds?

So that’s my question(s) of the week. My short but sweet answers after the jump.

…read more

Popularity: 6% [?]

SEO: What Does an Ideal SEO Campaign Look Like?

You’ll see me use the word “ideal” a lot if you haven’t already. I’m an idealist, and this helps me a lot with prospective clients less educated in the art and science of search engine optimization. I paint the picture of an ideal scenario and allow the client an opportunity to run with it. Here’s how we typically go about kicking off SEO with a new client.

1. Conduct Discovery Meetings

I’d estimate that 80% of search marketing agencies fail from the start because they skip this step. What is a Discovery Process? It’s the process wherein time is devoted to truly understand the client’s business. It includes interviews/meetings with key stakeholders, establishing a firm prioritized list of client goals, and learning the language of the industry through the client’s employees in the trenches.

…read more

Popularity: 29% [?]

Resources: Friday Links

It’s that time again to call it a week.  Happy Friday Everyone!  Just in case you missed this week’s headlines, we have them here for you.  Please enjoy and have a great weekend!

Technology

DailyFinance – Samsung Overtakes HP as the World’s Largest Tech Firm

InfoWorld – Oracle’s ambitious plans for integrating Sun’s technology

PCMag.com – Nexus One’s Noise Cancellation Coming to AT&T

Forbes – GM Doubles Down On Plug-In Technology

Mashable – VoIP Calling Over 3G Arrives on the iPhone

…read more

Popularity: unranked [?]

Gadgets: Five Reasons Not to Purchase the iPad

After yesterday’s announcement and revealing of the new Apple product, the iPad, the twitterverse was abuzz to the point of near meltdown. And while the Apple fanboys will no doubt jump in line 24 hours before the product is for sale, here are five solid reasons NOT to waste your time on the iPad:

…read more

Popularity: 25% [?]

Usability: I’m a PC, and Windows 7 Install Was Not My Idea

Yesterday’s post about Seesmic Look brought up an interesting point: Seesmic Look is a Twitter application optimized for Windows 7 that will work on other Windows versions, but was designed to make use of Windows 7. But most people don’t have Windows 7. Which begs the question: Should you want Windows 7? You probably will want it at some point, but having a professional install it might be a good idea.

I saw an awesome demo at a holiday party last month where my friend had a PC running Windows 7 and media server hooked up to a 3rd party tuner. He also integrated a Wii and Time Warner U-Verse and let me tell you, the whole setup was mind blowing.  I decided then and there it was time to upgrade from my old reliable XP SP3 to Windows 7. His only advice:  “do not upgrade; install instead.”

…read more

Popularity: 25% [?]

SMM: Words of Wisdom from Seesmic Look Launch

It was an impressive display of corporate sponsorship and ingenuity this morning at the Seesmic Look launch. For those of you wondering what I’m talking about, Seesmic has developed a new desktop application for Twitter users that is supposed to make Twitter more accessible and mainstream (i.e. those of us who might not have adopted it yet because we couldn’t understand it or find a use for it).

…read more

Popularity: 19% [?]

PPC: Is Pay-Per-Click Advertising Right For You? 5 Things to Consider

If you are selling products online or provide services to both Consumers or Businesses, Pay-Per-Click Advertising can be a rewarding marketing tool for your organization. But to ensure success, there are things you must consider before you embark on a pay-per-click advertising campaign.

…read more

Popularity: 14% [?]

Resources: Friday Links

Glad you made it to the end of the week. Here are some intriguing articles worth catching up on this weekend. This week’s collection is a little social media heavy, but you’ll find some interesting design, copywriting, and local search stuff as well. Have a great weekend!

Technology

Mashable – Mozilla Drops Firefox 3.7, Switches to More Frequent Feature Updates

Econsultancy – Augmented Reality – Enhancing the Usefulness of Mobile Local Search

InfluentialMarketingBlog – 3 Non-Tech Business Trends That Matter for All of Us

eCommerce Times – Tech Sector Primed for Comeback in 2010

CNET News -  CES: RCA creating Wi-Fi-powered gadget charger

eCommerce

eMarketer – Meeting Busy Moms’ Needs

eCommerce Times – Integration and Analytics: The Online Shopper’s Best Friends

BizReport – More interactivity and personalization please, demand connected consumers

…read more

Popularity: 6% [?]

SMM: Video: Test Cases Validate Social Media ROI

This video was too good to not post. I found this quote particularly thought provoking: “Why are we trying to measure social media like a traditional channel anyway? Social media touches every facet of business and is more an extension of good business ethics.” – Erik Qualman

You need to a flashplayer enabled browser to view this YouTube video

Hope you enjoyed it as much as I did. Your thoughts are welcome.

Popularity: 10% [?]

News: New Year Resolutions Go 2.0

Well, you made it through 2009! Take a deep breath. Relax a moment (or a week) before you plunge ahead into 2010. Here at MarketNet, we decided to have a little fun with our New Year resolutions, so we created a website for us to post our resolutions, and have some fun rating each other’s while we’re at it.

Now it’s your turn! Go to RateTheResolution.com – post your New Year resolution and then do us a favor and rate a few of ours. How likely do you think it is that we’ll complete our resolutions? The scale is one to five, with 1 being “Not Looking Good” and 5 being “Guaranteed”.

And to make it even better, invite your friends to rate YOUR resolution. Have fun with it.

Happy New Year!!! Make this one the best ever!

Popularity: 29% [?]

Older Posts »
2008 MarketNet, Inc. All Rights Reserved.   Privacy Policy 972.941.3200 800.371.1176