Hello Everyone! It is Friday again and we want to share with you, just case you missed, some of the highlight news stories of the week. Enjoy and have a safe and pleasant Halloween weekend!
ChannelWeb – ICANN Approves Use Of Non-Latin Alphabets In Web Domain Names
PCWorld – Twitter Warns of New Phishing Scam
ClickZ – Yahoo, Microsoft Delay Search Deal Signing
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Today I came across a blog post / book review that inspired me to blog. It contains so much information in such a short space that our clients and prospects desperately need to know.
If your company has a static / unchanging website and has yet to engage in social media marketing, this post is your call to action.
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Happy Friday, everyone! It’s time for another bunch of sweet links you might have missed. Not all of these were written this week, but we came across them this week and just had to share them. Enjoy!
In the News
Pew Internet – Report: Twitter and Status Updating, Fall 2009
Social Media Examiner – Is Social Media Marketing Measurable? The Big Debate
Advertising Digital – Honda’s ‘Social Experiment’ Nets 2 Million Facebook Friends
More news and blogging tips after the jump.
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Recently, there has been a lot of interesting news and announcements in Search Marketing involving all three major search engines. Here is a brief list of the latest happenings that you should definitely want to check out.
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Friday’s winding down, and we’re looking forward to some R&R this weekend involving some birthday parties, travel, and family fun. Have a great weekend, and catch up on your reading below when you just have to have something to read. TGIF!
E-Commerce Times – Twitter Sputters Over Spammers and Spitters
Marketing Pilgrim – Google is Finally Killing PageRank
Raven SEO Tools – How Are Paid Links and Affiliate Links Affected by the FTC’s New Endorsement Guidelines?
Reuters – Study Finds Email Use Increasing, Social Media and Smartphones Play Key Roles
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I hope you took the time to watch the video I posted a couple days ago. If you haven’t, put this article on pause and go watch it (just click the link in the first sentence.
You’re back? Okay. So let’s discuss today’s topic: the beloved (or loathed) cliche that “Content is King.” You either hate this statement or you love it. There are no middle grounders. If you hate the saying and are sick and tired of hearing people repeat it, you’ve already failed. Let me explain why.
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Whether you’re still considering social media marketing or already knee deep in it and wondering what you’re doing wrong, this video clip will speak volumes to your approach and core values. The most common mistake people make is to dive in without a strategy or a clearly defined purpose, with the expectation that people and systems can be gamed to a brand’s advantage. It’s time for a revolution in your mindset and marketing approach.
Enjoy Gary V’s infectious enthusiasm:
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Wikipedia defines a wireframe as a “basic visual guide used in interface design to suggest the structure of an interface and relationships between its pages.” Sometimes referred to as page schematics, this kind of documentation is a staple of Information Architecture deliverables. Wireframes are usually created after the site map, and become the blueprint for the creative design and technical development.
Just like an architect will create blueprints for a physical building, the information architect creates wireframes for a website or digital application.
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Podcasting opens a number of new possibilities to marketers and combined with social networking can be a great marketing channel.
eMarketer projects that growth of podcast audiences will continue at least through 2013, when there will be 37.6 million people downloading podcasts on a monthly basis, more than double the 2008 figure of 17.4 million.
If you are a marketer that has decided to utilize podcasts as a marketing strategy or are waiting to make that decision, not only can you promote your
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