MySpace Now Syncs with Facebook… And We Care Why?

WebProNews posted an update today that MySpace users can now sync their updates with Facebook.

“Sync with Facebook allows users to keep their friends on Facebook up to date on everything, including: sharing songs, latest photos, fun game apps, and more,” says MySpace’s Jennifer Ruffner.

“The opportunities to experience and share this type of entertainment content are endless,” she adds. “This is particularly exciting for artists who can now use this tool as a complement to their MySpace Music presence and share their vast library of content, including full album catalogs, to people who’ve liked their Facebook Page.”

And we care why?

That’s great that musical artists can share content, but for 90% of Facebook/MySpace users, I don’t see this mattering one bit. MySpace is in a downspin that appears to have no end. With a changing of the guard this year at executive levels and marketing / promotional management, I was hopeful to see some cutting edge stuff come from the former social networking giant.

There are still plans for a relaunching of the site with a new look and feel and some sort of new functionality, but does anyone REALLY believe MySpace will EVER compete with Facebook again? They’ve lost too much ground.

I maintain that if MySpace had swallowed their humble pie and restructured the site’s purpose and identit  (like Virb.com has tried to do), they could have easily found a niche to conquer. But it’s my guess that MySpace has sunk too much money into dev and they will stubbornly release whatever scheme they’ve been incubating. Good luck, MySpace. You’re gonna need it.

About Daniel Dessinger

Daniel joined MarketNet as a Senior Search Marketing Specialist in March 2008. He provides strategy and implementation of search marketing, reputation management, and social media marketing initiatives. Daniel got his start as an online community moderator/manager in 2001. These days, he loves sharing his thoughts and passion for blogging, Twitter, pursuing your purpose, and analytics-based testing. View all posts by Daniel Dessinger
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